Blog.
The latest digital marketing news from Croud
Read the latest news and insights from the global team at Croud – covering everything from data solutions to the most up-to-the-minute developments in the world of paid media.
Influencer marketing in China
In recent years, influencers, also known as Key Opinion Leaders (KOLs) in China, have evolved from being supporting roles to…
Magnet appoints Croud to bolster digital marketing activity
We’re happy to share that Magnet, the kitchen design specialist, has appointed Croud to upgrade its digital marketing activity and…
Croud named a Sunday Times Best Place to Work
We’re so excited to share that Croud has been included in the inaugural Sunday Times Best Places to Work 2023,…
A roundup from Brighton SEO: April 2023
In April, our SEO team ventured off for the BrightonSEO conference which was once again packed with insights from multiple…
Croud partners with University of Essex to develop enhanced measurement solutions
We’re excited to share that we’ve partnered with the University of Essex, as we work towards transforming digital marketing budgeting…
Get the foundation of international SEO right: Localisation
A few talks at this year’s BrightonSEO April conference touched on themes of content and localisation within search engine optimisation…
Launching Croud’s report: ChatGPT and AI-generated content
The rapidly developing world of AI opens up many opportunities for brands, not least when it comes to content creation…
Croud commits to cutting carbon emissions, with Cedara
We’re proud to share our new partnership with Cedara, making Croud the first in industry to build a path to…
Croudie stories: Pursuing an impossible dream?
In this Croudie story, María C. Estrada shares her journey into the world of copywriting and freelance, and her experience…
Interaction to Next Paint – Optimise your website for responsiveness
Update: 11th May 2023 It’s official – INP is set to replace FID in March 2024. Chrome has announced that…
Amazon Advertising: Sponsored Display Video
Amazon has extended its video advertising capabilities in a positive move for small and medium-sized enterprises (SMEs). Learn and leverage…
PMax campaigns for ecommerce: The do’s and don’ts
In 2021, Google introduced Performance Max (PMax) campaigns, an all-in-one campaign type that hits every stage of the digital marketing…