The latest digital marketing news from Croud

Read the latest news and insights from the global team at Croud – covering everything from data solutions to the most up-to-the-minute developments in the world of paid media. 

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Croud appoints ex-Omnicom Group Dean Gardner as Global COO

We are delighted to welcome Dean Gardner as global Chief Operating Officer, as well as several new key hires across…

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Amazon Advertising: Introducing Brand Metrics

Amazon recently launched a new Brand Metrics beta, which enables brands to see their performance across different categories in new…

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Google AI paid search blog

How Google AI advancements are changing paid search

In this blog, we will discuss the most recent advancements in Google AI (artificial intelligence) and its impact on paid…

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Audience segment

Tips for effectively analysing your target audience

A fundamental step in maximising the effectiveness of your marketing activity is analysing your target audience. Deep diving beyond the…

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Best practices for Sponsored Brands videos on Amazon

As Amazon, the world’s leading online retail marketplace, continues to grow in popularity amongst consumers, brands need to consider how…

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L&C mortgages blog

L&C Mortgages appoints Croud as its digital media agency

L&C Mortgages, the UK’s largest fee-free mortgage broker and advisor, has appointed global digital marketing agency Croud as its full-service…

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Phillip Island nature park feature

Phillip Island Nature Parks partners with Croud to drive brand awareness

Phillip Island Nature Parks, the Australian not-for-profit conservation organisation known for their dedication to penguins, koalas, seals and more, has…

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SEO Content marketing blog - feature image

How to build your content marketing strategy to boost SEO

It seems everyone these days is talking about content marketing, and for good reason. Think of content marketing as the…

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Amazon Prime Day 2021

Croud’s review of Amazon Prime Day 2021

So that’s it… Amazon Prime Day 2021 is officially over! So what can we take away from the big event?…

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Chinese consumer brands blog feature image

What marketers can learn from new consumer brands in China

In the past, brands entering into the Chinese market have always been concerned about competition against established domestic or multinational…

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Croud x Google apps event

Croud x Google: App marketing for the finance industry

Croud and Google recently co-hosted a virtual event exploring the latest developments and opportunities within mobile advertising for finance marketers. …

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Amit Khanna joins Croud as Head of M&A

We’re thrilled to welcome Amit Khanna as our newly-appointed Head of Mergers and Acquisitions (M&A) to bolster the next stage…

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