Content by people, for people - that’s the message from Google’s helpful content update...
Google’s helpful content update: is this the end of search-first content?
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SEO.
What are Core Web Vitals and how do different tools measure them?
As of 2020, Google has been using their Core Web Vitals page speed and experience metrics as...
The importance of cross-team collaboration for SEO
“As SEOs, it’s fundamental that we don’t work in silos” Areej AbuAli, Brighton SEO 2021. This...
Halloween horrors: marketing faux pas that should really scare you
It’s spooky season, but for marketers, there’s something even more horrifying than the prospect of...
What is digital PR? How can it boost your SEO?
Gone are the days of separating search engine optimization (SEO), media relations, and overall...
Our four favourite talks from BrightonSEO 2022
With October’s in-person BrightonSEO wrapped up, Croud’s SEO Executives, Mathew Gargan and Jack...
How to run internal digital PR campaigns: a manager’s guide
In over eight years of running Digital PR campaigns I’ve been fortunate enough to work alongside...
A guide to understanding defensive SEO
Picture this - you’ve spent the better part of a few months working on a new site migration....
It’s a no for dynamic rendering. Solution? Progressive enhancement
Investigating the benefits of progressive enhancement with regards to search engine optimisation...
Croud wins big at the dotCOMM Awards 2022
We are thrilled to share that Croud has been named platinum winners in three categories at the...
International Localisation: Why you need to localise your SEO and Paid Search
If you want to ensure your country-specific websites and marketing material converts, then...
Knowledge panels: strategies to secure
Part two of our knowledge panel series will be exploring the various methods for triggering a...