Content by people, for people - that’s the message from Google’s helpful content update...
Google’s helpful content update: is this the end of search-first content?
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Learnings from Google’s Comparison Shopping Services spotlight event
Google recently hosted a Comparison Shopping Services (CSS) spotlight event, showcasing updates to...
The How, What and Why of Topics API
On the 25th of January, Google announced the latest initiative within their Privacy Sandbox, “The...
First-party data is here to stay
The ripples around Google’s announcement on Wednesday show the need for clarification on their...
Google’s Ad Type update – and what it means for advertisers
Off the back of the recent update on match types (read Croud’s blog on the subject here), Google...
Google’s match type update – and what it means for advertisers
As announced by Google last week, starting from 18th February 2021, and rolling out market by...
Are you ready for Google Chrome’s SameSite update?
There's a lot going on with ad tech and some (understandable) visions of the apocalypse. It's...
Another Google update happened in June that you might have missed
Earlier this month, Google did something unusual. It announced an algorithm update in advance and...