Alongside an increased focus on automation across all aspects of paid search, Google has recently...
Where is paid search marketing headed in 2021?
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Google.
Google’s Ad Type update – and what it means for advertisers
Off the back of the recent update on match types (read Croud’s blog on the subject here), Google...
The benefits of GA360 from an SA360/DV360 practitioner perspective
written by Catherine Meyrick and Benoit Le Gendre So, you’re successfully running Search activity...
Google Shopping – making the most of automation
In a recent Croud Academy Live session, Chandni Kothari, Croud's Biddable Account Director,...
An introduction to SA360
In our recent Croud Academy Live webinar, Croud's Senior PPC Account Manager, Benoît Le Gendre,...
How to get Google to trust your website
When it comes to the various mechanics and ranking signals of Google, trust is one of the most...
Google Ad Grants: Is there such a thing as free paid search advertising?
This article was updated on 22/01/2020. In order to help registered charities share their stories...
What does Chrome’s privacy announcement mean for advertisers?
Third-party cookies, your days are numbered. You’ve got two years. I asked our friends at Google...
Croud wins two awards at 2019 Google DV360 Awards
We are delighted to share that Croud won two awards at the 2019 Google Display and Video 360...
Another Google update happened in June that you might have missed
Earlier this month, Google did something unusual. It announced an algorithm update in advance and...
Croud launches Serpico – a new tech platform to empower in-house digital teams
Today we are very excited to announce that we are launching our global marketing, consulting and...
Google SERP Changes: Paid vs Organic – May 2019
On 22nd May, Google announced a new look for their Search Engine Results Page (SERP). Changes were...