Facebook have announced the release of their latest, and arguably most significant, e-commerce...
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Joining up brand and performance
Last week we hosted our inaugural Serpico event at Google's HQ in London, where we explored some...
Croud is now a Premium Facebook Marketing Partner
We are pleased to announce that Croud has been approved as a Premium Facebook Marketing Partner...
The Social Apposphere: Why users’ emotions should inform Paid Social Strategy
With the average person owning seven social media accounts, it seems that social platforms are no...
The evolution of social media – creating a voice
For the past forty years, social media has enabled its users to create online communities in order...
Does Facebook still work for direct response?
Two years ago, Facebook moved into direct response advertising in a big way with their new pixel...
The rise of social influencers and their real value
If you scroll through social media on a daily basis, it’s quite likely that you will have come...
Facebook news feed update: What does it mean for brands?
Following Facebook’s recent announcement that it is making further changes to the way in which its...