Western businesses are tentatively trying to get a foothold on the lucrative Chinese New Year...
The Year of the Ox: Advertising for Chinese New Year
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Chinese New Year.
How can brands capitalise on Chinese New Year?
Chinese New Year marks the beginning of the lunar calendar, and in 2020 it falls on January 25th....
Top 5 terms to focus on in your Chinese New Year advertising
You may have heard about the $25bn in sales generated during last year’s Double 11 Shopping...