Amazon recently launched a new Brand Metrics beta, which enables brands to see their performance...
Amazon Advertising: Introducing Brand Metrics
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Best practices for Sponsored Brands videos on Amazon
As Amazon, the world’s leading online retail marketplace, continues to grow in popularity amongst...
How can Amazon’s new Sponsored Display features drive performance?
Amazon has 43 million active monthly visitors, and over 150 million loyal paid Prime members...
Sponsored Display ads now available to Amazon sellers
September has come full of news and updates for Amazon advertisers. After launching Sponsored...
Amazon Advertising Strategies Virtual Forum round-up: Part 2
Following our previous blog, Amazon Advertising Strategies Virtual Forum round-up: Part 1, we will...
Amazon Advertising Strategies Virtual Forum round-up: Part 1
Last week, Digiday held the Amazon Advertising Strategies Virtual Forum, where retailers and...
7 ways to prepare for Black Friday on Amazon
With the 29th of November less than a month away, Black Friday is almost upon us. Last year, Cyber...