Croud are extremely pleased to announce that one of our clients has once again come out worthy winners at one of the biggest events of the year.
For a fifth year running, flower experts Interflora, came away with a Gold medal at the prestigious RHS Chelsea Flower Show. A team of five young florists aged between 21 to 27 years were behind the stunning exhibit, named Succession. Consisting of five individually designed wire frame canopies, flowers of a rage of bright colours cascaded down towards the ground in a stunning arrangement.
Their inspired piece, mixing creative design and art added a clean, fresh and original arrangement to the World famous flower show in London. Visitors to the exhibit can be treated to a fascinating view inside each of the frames, via the use of internal mirrors and lights, giving a truly exceptional perspective of the expert craftsmanship behind each frame.
Interflora’s commercial Director, Helen Quinn said it was a fantastic showcase for the young talent behind the design and shows an extremely exciting future for the industry.
We are privileged to work with Interflora in managing their online presence in paid search, supporting their well established brand as a luxury flower retailer in the world of ecommerce and promoting the much respected florist network across multiple platforms and devices.
Leaping from the digital world to reality, Interflora are known for their outstanding displays of artistry and passion and this isn’t the first time they have been awarded a medal for their floral exhibitions. It’s always a pleasure to see such creative concept and construction come to life and be rewarded once again.
Many congratulations to all the team at Interflora.