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Creativity: Talent Works, Genius Creates6 min read

6 min read

[vc_row][vc_column width=”3/4″][vc_raw_html]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[/vc_raw_html][image type=”none” float=”none” info=”none” info_place=”top” info_trigger=”hover” src=”5595″][text_output]“Imagination is more important than knowledge. Knowledge is limited. Imagination encircles the world.” A. Einstein

I heard a story a little while ago during one of my usual Ted jaunts. The story was of a little girl. At school she was known to be disruptive. Always messing around in class, annoying both other students and teachers. There was a time of the day however where she was perfectly well behaved; this came during drawing class. When she was engaged in crafting an image on the page in front of her, she was quiet and engaged. One day the teacher asked her what she was drawing. The little girl replied, ‘I’m drawing God’, to which the teacher said but nobody knows what God looks like. The little girl looked up at her teacher, smiled and said, ‘they will do in a minute’.

This kind of blue sky creativeness can often start decreasing in quantity the further away we drift from our youthful roots. There’s even a fairly strong argument to say we are almost educated out of being creative during our time at school. We are often encouraged to move towards core subjects, such as maths and science, rather than those which can flaunt our creative flair like the arts and design.

What is often discounted when it comes to creativity however, is its ability to make you stand out and to put you ahead of the curve, both personally and professionally. Today, in a time where business is rife with competition, it is vital to constantly be looking at ways to get ahead and differentiate yourself from your competitors. And it is here, where creativity can be the difference between winning and losing.[/text_output][custom_headline type=”left” level=”h1″ looks_like=”h1″]Creativity vs. Imagination[/custom_headline][text_output]Creativity is often seen to involve two processes; thinking and producing. Imagination lies in having ideas but never doing anything with them, a stumbling block on which many creatives will trip. So it is important, first of all that you see past any hesitation you feel around an idea you may have and make it a reality. Naturally, not every single idea will be feasible, but nothing great has ever happened without it  first being attempted. Sometimes the best way to act is to know what you want to do, try it and just guide it as it grows. Ready, fire, aim.[/text_output][custom_headline type=”left” level=”h1″ looks_like=”h1″]Creativity Works Everywhere[/custom_headline][text_output]For many, creativity is seen as a quality to only be utilised in certain environments; design, art, production, and technology for example. This couldn’t be further from the truth. Just because you aren’t creating something with your bare hands or a paintbrush, does not mean it shouldn’t be a vital part of what you do.

Adding originality into your work can be the difference between good and amazing performance. Imagining things differently, experimenting with ideas; thinking totally outside the box can completely revitalise your goals. Many of us would say we are guilty of sticking to our guns, to what we know best. Little do we know what might be lying on the other side of the ‘unknown’.

[/text_output][custom_headline type=”left” level=”h1″ looks_like=”h1″]How To Unleash Your Creativity [/custom_headline][text_output]Luckily for me, I get to inject creativity into my role here at Croud every day so I have put together some tips which may help you to become more creative in both your work and life.

1. Clean Space

Clean space, clean mind, or so they say. Clear your desk of unnecessary clutter and distractions. A minimalist workspace content_creationleaves room to fill with ideas. Instead have an A3 creativity pad beside you for notes and doodles, you never know when inspiration will strike and you need to be able to get it down on paper. Doodling is always encouraged!

2. Exercise

Probably the most vital factor of them all. I’m not suggesting you should at once begin lifting tremendous weights and running marathons, but a bit of daily exercise can awaken the mind. Just 30 minutes of exercise a day, from a brisk walk to a gym class, can clear the mind and also be a great time for imaginative ideas to spark.

 3.  Schedule

Prior planning prevents piss poor performance – the 6 P’s which never fail. Having a schedule can make your workload scheduleeasier to manage and revolutionise your productivity, opening up time for creativity to strike. Create a schedule for not only your work but the way in which you work and become completely ruled by it. If you have set an hour for a task and you don’t complete it by the time 60 minutes is up, drop it and move on to the next task before revisiting it later in your schedule.

4. No Limits Brainstorm

What would you do, if you knew you could not fail? It’s vital that we make time to let our imagination fly, completely unguided. Once a week schedule time for a purely hypothetical brainstorm. Something which is completely outside of your day to day work but can let your creative flare run wild. Create a scenario in which you have to create and design a sustainable home for the future for example. What would you include if money had no limits? Exercising your creativity in an extracurricular fashion can ignite ideas into your working life.

5. Rest

The brain can only perform at its optimum for a few hours. After that it begins to tire and slow down and so does your performance. Including rest and time outs into your day will help you to avoid burning out and bring out your best while at work. Avoid stress and overworking by taking 20 minutes every few hours to have a break, get outside, and take your mind off what’s next.

6. Seek Inspiration

Inspiration can come in many forms, it is all around us; you just have to be open to it. Whether it’s something you see in the street, or the way in which someone in your industry works, you can never tell what’s going to spark your creativity. Seek inspiration from those who dare to do something differently to encourage something truly unique from your own work.

It’s important we are mindful that creativity is vital, regardless of the industry in which we work or what we are trying to achieve. Repeatedly doing the same thing and expecting a different result is the very definition of insanity. We must strive to be different and test things in every way we can.

Ready, fire, aim.[/text_output][/vc_column][vc_column width=”1/4″][visibility type=”hidden-desktop”][gap size=”20px”][/visibility][vc_widget_sidebar sidebar_id=”ups-sidebar-2″][/vc_column][/vc_row]