Whilst TikTok became the world's most downloaded app in 2020, not many people know that it...
7 questions to consider when getting started with Douyin marketing
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International.
Valentine’s Day around the world – Croud’s market insight
Valentine’s Day is held on February 14th and is synonymous with romance. Despite restrictions...
The Year of the Ox: Advertising for Chinese New Year
Western businesses are tentatively trying to get a foothold on the lucrative Chinese New Year...
Three marketing trends that should inform your Singles’ Day strategy
With Double 11 Shopping Day (also known as Singles’ Day) less than a week away, most brands and...
Think global, act local: Key stages of localisation
In the latest Croud Academy Live webinar, Croud’s Senior Local Project Manager, Alice Wilkinson,...
How is Baidu transforming the ad landscape?
Until now, paid advertising and organic search have remained separate. However, the latest updates...
China’s advertising law: What you need to know
The Chinese market presents significant opportunities for businesses around the world. However,...
How can brands get started with Yandex?
With the majority of Muscovites still confined to their homes due to the coronavirus pandemic,...
Why should you use native adverts on Baidu?
With over 896m people currently using the internet via their mobiles in China, and Google's 2019...
Coronavirus: How are brands responding in China?
The coronavirus COVID-19 outbreak has expanded beyond China, with countries all around the world...
How can brands capitalise on Chinese New Year?
Chinese New Year marks the beginning of the lunar calendar, and in 2020 it falls on January 25th....
Market Insights: Malaysia
In the latest in Croud's series of Market Insights, we take a look at marketing in Malaysia:...