The latest digital marketing news from Croud

Read the latest news and insights from the global team at Croud – covering everything from data solutions to the most up-to-the-minute developments in the world of paid media. 

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GDPR - mobile phone, padlock on Europe map

A 10-point GDPR checklist for digital advertising

The GDPR: you’ve read a few articles and resources, been to a seminar, you get the ideas – but what…

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Coffee shop owner

Choosing a digital marketing agency: A guide for SMEs

Business experts FBS reported that in 2016, there were a total of 5.4m small medium enterprises (SMEs) in the UK, with…

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Google Shopping - mobile

How to optimise Shopping campaigns: Product descriptions

Shopping campaigns are an effective way for retailers to showcase visual representations of their products on SERPs, with key information…

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GDPR for digital marketing

Getting deep and personal with the GDPR: Its 3 biggest implications

It feels like we’re on the brink of fundamental change in the digital industry, and a certain piece of European…

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2018 digital trends

The digital trends that will shape 2018

From cool new products and innovative ad formats, to a heavy focus on brand safety and transparency in advertising, 2017…

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Social media

Top 5 social advertising campaigns of 2017

With the festive season in full swing, now’s the time to put up the tree, pop on a Christmas classic…

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2017 at Croud: Year in review

2017 has been another amazing year for Croud. Our global team has more than doubled in size, with 67 new…

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A marketer’s guide: Content marketing during Black Friday

Black Friday has become one of the world’s most profitable annual shopping events, with new records being set and broken…

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Should Western retailers embrace China’s cashless revolution?

International luxury department store Galeries Lafayette recently announced that customers are now able to purchase items in store by using…

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Christmas shopping

A retailer’s guide to capitalising on sales in the festive season

The festive season is upon us, with Christmas campaigns now in full swing, and shoppers out in force, looking to…

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An introduction to PPC app marketing

‘Apportunities’ for success: An introduction to PPC app marketing

Back in July 2008, Apple rolled out iOS 2.0 and for the first time in history we, the information-hungry device…

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Online shopping

Black Friday & Cyber Monday 2017: Key trends in biddable

Last weekend saw the holiday sale season kick into full swing, with Cyber Monday hitting a new record of US$6.6bn…

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