Blog.
The latest digital marketing news from Croud
Read the latest news and insights from the global team at Croud – covering everything from data solutions to the most up-to-the-minute developments in the world of paid media.
Why LINE is essential when marketing in Japan
Amongst the many digital platforms available to brand marketers, LINE is one of the most beneficial to advertisers looking to…
Jigsaw appoints Croud to help reach and engage new audiences with online boost
Jigsaw, the iconic British fashion clothing retailer, has appointed Croud to accelerate the luxury womenswear and accessories brand’s online presence…
A double win for Croud at the Online Retailer Awards 2022
We are excited to share that Croud has won two awards at the Online Retailer Awards 2022! Croud was named…
The power of attention, your new favourite metric
The term ‘attention economy’ was coined by Herbert A. Simon (psychologist, economist, and Nobel Laureate) who, in 1971, proposed that…
How to advertise for Amazon Prime Day 2022
Amazon recently confirmed that Prime Day will take place on the 12th – 13th July, so we’ve put together a…
International localisation: Correct currencies and local payment preferences
So, your brand has diligently localised its website content and considered international SEO, but there is one crucial final step…
Croudie stories: Remote working from Latvia to the UK
Andris Suipe joined the Croudie network in 2017 after it was recommended to him by a friend. Having started on…
The year of retail media?
There’s a lot of buzz around retail media at the moment, with new opportunities for brands and advertisers continuously emerging….
International Localisation: Why you need to localise your SEO and Paid Search
If you want to ensure your country-specific websites and marketing material converts, then effective localisation is a must. Part of…
The need for new operating models
Organisations have encountered significant disruption to global business over the last two years, causing a revolution in operational and technological…
How marketing has evolved during Queen Elizabeth II’s reign
This year the Queen celebrates a record breaking 70 years on the throne marking an important moment in British history….
Netflix as an ad-supported service: a programmatic view
Just weeks after CFO Spencer Neumann announced that advertising was not in Netflix’s future plans, the streaming giant has doubled…