Blog.
The latest digital marketing news from Croud
Read the latest news and insights from the global team at Croud – covering everything from data solutions to the most up-to-the-minute developments in the world of paid media.
Three ways to prove the value of your consideration media
As digital marketers, we are too often inclined to measure the success of a campaign by the number of last-click…
What is automated bidding?
In this blog, we will explore what automated bidding is and how it can improve your online strategy. Should you…
Croud wins in The Drum Digital Advertising Awards 2020
Croud are delighted to share that we have been named the winner for the Most Effective Use of Data for…
Is it really free to sell on Google?
Last month, Bill Ready, President of Commerce at Google, announced that ‘It’s now free to sell on Google’. So is…
Google Shopping – making the most of automation
In a recent Croud Academy Live session, Chandni Kothari, Croud’s Biddable Account Director, presented on Google Shopping and making the…
How will COVID-19 impact the travel industry?
Amongst the industries most damaged by the ongoing coronavirus pandemic, the tourism and hospitality sector has perhaps fared the worst….
Croud shortlisted in 2020 Campaign Tech Awards
We are delighted to share that Croud has been shortlisted in two categories for the 2020 Campaign Tech Awards! The…
Croud’s SEO round-up 2020 #8
Every fortnight the Croud SEO team collate the latest news from relevant sources around the web so you don’t have…
Content creation 101 for the budget marketer
Content marketing is difficult to put a value on. But, with 62% of marketers increasing their budgets to improve their…
An introduction to SA360
In our recent Croud Academy Live webinar, Croud’s Senior PPC Account Manager, Benoît Le Gendre, presented on how you can…
Getting the most out of YouTube
As a creative content team driven by performance, we are always looking at ways in which we can add value…
How to create a data-driven YouTube strategy
We’re living in unprecedented times (the more I hear that phrase, the more I want to scream). But it also…