Fostering a culture that creates a sense of belonging for all
At Croud, we strive to build a collaborative culture; however, we recognise that there is always more that we can do proactively to ensure we are enabling and promoting a more diverse and inclusive culture at Croud. To that end, we have launched Croud’s Diversity & Inclusion (D&I) steering committee. The committee is made up of employees across all four offices globally, and acts as a sounding board, to provide feedback on the ongoing development of our diversity and inclusion strategy.
As we are still in the initial stages of implementing our D&I strategy, the first step is the launch of Croud’s diversity and inclusion charter. This charter outlines what we strive to achieve as a business over the next few years. Whilst we are not there yet, the charter demonstrates our commitments to our employees, clients, prospective candidates, and other key stakeholders to foster a culture that creates a sense of belonging for all, and the steps we will take to achieve this.
A diverse & inclusive culture
Culture is everything at Croud, as is our employees’ sense of belonging. Our focus is to ensure that our business remains an organisation in which individuals feel they belong and are part of. We are not all the same! So, we strive to acknowledge, respect, encourage, celebrate, educate and promote differences in every facet of our business.
We commit to championing and cultivating a diverse and inclusive culture centered on belonging and creating a community for all Croud employees, Croudies and stakeholders, irrespective of gender, race, sexual orientation, disability, religion, sex, age or marital status.
To further foster a diverse and inclusive culture, we’ve launched a diversity & inclusion calendar, which highlights key dates and holidays celebrated all around the world. View our 2022 diversity & inclusion calendar here.
How we strive to do this
To guarantee and maintain diversity. Therefore we will deliver cultural awareness and unconscious bias training for all Croud employees and associates.
Personal growth is paramount. So, we will offer a bespoke talent development framework and ongoing support during your journey at Croud.
We will look to consistently track, monitor and evaluate our leadership demographic to ensure the presence of diverse leadership teams.
We will ensure that our recruitment and promotion processes allow for a fair, transparent and consistent process for all.
We will consistently monitor and review all our compensation offerings to ensure fair and transparent remuneration across our organisation.
Meet the D&I SteerCo
Global EA and Head of Events, London
Global HR Director, London
Associate Director, Business Development, New York
HR Advisor, Shrewsbury
Senior Digital Account Manager, Shrewsbury
VP SEO, New York
Finance Manager, London
Senior Project Manager, London
Head of Content and Creative, London
Senior Marketing Associate, New York
Croud’s diversity report
Croud’s 2022 diversity report examines and explores the representation of gender, ethnicity, sexual orientation, education, age, religion, disability and employment status, whilst also looking at our employees’ current sense of belonging and feelings of inclusivity. This report focuses on the global business landscape, with an illustrative view by geography, highlighting our key achievements to date, as well as outlining our main initiatives and commitments for the coming years.
View our previous year’s diversity report here.