Achieving lasting value and business impact with data-driven solutions.
Your data infrastructure, culture and leadership should have a real impact on your marketing tactics, strategies and business planning. Our team works to change our clients' analytics practices and generate lasting value.
Our analytics team helps world-renowned brands make smart data-backed business decisions.
Data science
We can measure the impact of your marketing activity and predict business outcomes. This is possible through our Causal Proof approach to incrementality testing and propensity or media mix modelling.
Data engineering
Our specialists can build effective systems including data warehousing, business intelligence and API connectors and feeds. These robust, monitored and scalable solutions will collect and prepare high-quality data for you.
Analytics activation
We have experts in Google Analytics 4 implementation, consent mode, tagging and tracking, Ad Ops and more. They understand how to put your data into action with informed business decisions.
Insights
Whether it’s reporting, strategic consulting or custom client analysis, our team can support the implementation of new measurement frameworks, build custom reports, better understand your customer journey, and more.
Tech partnerships
As a certified Google Marketing Platform and Google Cloud Platform partner, our team is well-equipped with the right resources and expertise to maximise the potential of your data and analytics.
“By partnering with Google and Croud, our new solution delivers better results while meeting the highest standards of customer centricity.”
Paolo Broussard
Global Head of Demand Generation, IWG
“Croud and Google provided some of the gritty problem-solving intelligence you need when migrating multiple properties, including training guides, monitoring and testing. They ensured the transition was efficient and effective.”