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WeChat Marketing at Croud

Your native language partner for WeChat Chinese marketing

Driving success on WeChat

Reaching more than 1 million users globally, WeChat is now one of the most popular social network channels in the world. It is widely used by Chinese people, both domestically and abroad, to stay up to date with their friends, whilst also enjoying the multiple functions provided by WeChat such as making online payments, ordering food for delivery, booking transportation, reading news, and more.

WeChat is not simply an equivalent of WhatsApp. It is a super app that allows a user to complete various daily tasks without ever leaving the application. The average daily usage of WeChat use is 86 minutes, while that of the Facebook mobile app is just 58 minutes.

With its unbeatable user base and high screen time, WeChat is the ideal place for brands to reach Chinese consumers both within the Chinese market and abroad.

Our WeChat marketing solutions

Setting up WeChat may seem easy. However, many global brands struggle to adapt their strategy to the right tone of voice and marketing strategy for the Chinese consumer, especially given the unique features and tools available on the platform.

Partnering with Croud’s native language experts can help you avoid common and costly mistakes. What’s more, as a full-service agency, we can offer a comprehensive array of solutions when marketing with WeChat.

WeChat Marketing

Official accounts

From setting up your account to 24/7 management, we can look after all aspects of your WeChat account. We combine local market expertise and native language skills to help you get ahead.

We manage all aspects of setting up your official WeChat account. Our full-service package covers everything from account set-up to its day-to-day management. Our business model means your account strategy is devised by local market experts, with native language proficiencies, and we offer 24/7 account management so we’re there when you really need support.

Content marketing

We take a data-driven approach to ensure every piece of content drives performance. And our network of in-market experts means your content is truly localised, to help drive engagement.

Our hand-picked team of experts are here to devise your content marketing strategy for WeChat. We use data to inform our content creation, so we only create content that will drive performance for your account. We understand the need for content that’s truly localised, which is why we work with teams across the globe to create content that works for the Chinese market. 

With every post created for WeChat, we’ll also offer support to increase engagement and followers.

Paid social ads

Our all-in-one advertising solution leverages the smartest optimisation techniques, providing you with full conversion path and user behaviour tracking so you can learn what works for your business.

We offer an all-in-one WeChat advertising solution, providing you with full conversion path and user behaviour tracking measurement so you can learn what works for your business. We’ll tailor your strategy based on our extensive experience in the market, following the most advanced optimisation for each type of social ad.

Influencer campaigns

Power up your WeChat content marketing efforts with our brand-tailored influencer marketing strategies. We’ll work with you to improve brand awareness, with full, transparent reporting on performance.

Reporting & analysis

With sophisticated data-based reporting and analysis, we’ll provide valuable insights and help you to make the best-informed decisions about your account for long-term business success.


There’s much more to creating localised content that resonates with your users than simple translation. Our native language experts will help you to tailor your messaging to appeal to the local audience and gain new customers.

The Croud difference

Full transparency

Get truly transparent reporting with Croud. We offer more than just some numbers in an Excel table, with accurate and up-to-date reporting via a customised dashboard.

Drive real results

With accurate data and reporting, we can drive real business value through WeChat. It’s easy to fake followers and views but sales figures don’t lie.

Local knowledge

If you’re looking to break into the Chinese market, let our dedicated team of native language specialists devise a localised strategy that goes beyond just translation.

24/7 communication

Because we’re a global agency, we’re always here when you need us. We’re on-hand 24/7 for support, campaign implementation and execution, helping your WeChat channel to succeed.

One agency

From content marketing to social advertising, we have experts who are skilled in every aspect of WeChat. Make the most of our cross-platform expertise to maximise your revenue.

A true partnership

We’re fully committed to helping you achieve your business objectives. We don’t see you as a client, but as a partner, and we’ll work together to achieve your goals.

One day of WeChat

Like to know more?


Tel: 02080177723
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Croud Inc Ltd, Trinity,
39 Tabernacle Street, London,

New York

Tel: 13473382012
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Croud Incorporated,
450 Broadway, 2nd Floor
New York, NY, 10013


Tel: 61291955309
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Croud Australia Pty Ltd,
Belmont House, 26-28 Wentworth Avenue
Surry Hills, NSW, 2010


Tel: 02080177723
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Croud Inc Ltd, The Chancery,
Abbey Lawn, Shrewsbury,