TickPick


Maximizing conversions during Superbowl season

Our results

For ticket re-sellers, the Super Bowl is the biggest event of the year. Croud wanted to maximize conversions for TickPick during this critical sale period using tactics across all stages of the purchase funnel – all whilst maintaining desired ROI levels.

THECHALLENGE

  • We needed a clever, targeted and data-driven solution in order to compete with industry leaders who dominate the landscape during this crucial time.
  • By combining our paid search and paid social efforts, we sought to reach high-intent searchers in key stages of the purchase funnel.

The Croud Difference

Social: Croud and Tickpick’s strategy was to drive App Install Campaigns on Facebook. Focusing on high AOV purchasers and using ‘and’ statements for targeting led to a ROAS of 9.3x.

Search: Our team used high intent Super Bowl keywords and retargeting via GDN to reach in market Super Bowl fans. By honing in on Houston and various travel keywords, we were also able to reach audiences who were researching travel and Super Bowl tickets.

The Results

 

Like to know more?

London


Tel: 02080177719
Email: Email us
Croud Inc Ltd, Ground Floor,
87a Worship St, London,
EC2A 2BE

New York


Tel: 13477032121
Email: Email us
Croud Incorporated,
628 Broadway, 5th Floor,
New York, NY, 10012

Sydney


Tel: 61289373543
Email: Email us
Croud Australia Pty Ltd,
4b, 116 – 122 Kippax Street,
Surry Hills, NSW, 2010

Shrewsbury


Tel: 02080177719
Email: Email us
Croud Inc Ltd, The Chancery,
Abbey Lawn, Shrewsbury,
SY2 5DE