Race Dragon Boat Team Photo

Croud

Croud at #DragonBoatFestival 2017: A great day out

On the 9th of July 2017, glorious sunshine and hundreds of spectators appeared along the River Severn in Shrewsbury to watch colleagues, family and friends race 40ft Dragon boats, in fancy dress. 34 crew members from the Shrewsbury and London Croud teams joined forces again this year to raise money for The Severn Hospice, with 38 other teams competing to be crowned the Dragon Boat Festival Champions. We were lucky enough to have a rousing degree of support, with all the staff, family friends and even Croudies that came down to see us totaling over 80 people.

Each team competed in three heats, and those with the quickest times went through to the semi-finals. Our Hawaiian themed fancy dress clearly gave us an edge this year, but sadly even with a big improvement on last year’s times, we were knocked out before the final.

Croud teams at the Dragon Boat Festival

Our Director of Premium PPC, James Ratheram said: “Our performance during the race was pretty good this year, considering we were up against teams of builders, cross-fit addicts and people who had been taking their training very seriously. As they say, it’s the taking part that counts!”

Congratulations to team Ashcocks as this year’s winners, representing the Aktrion Group.

The Dragon Boat race, held annually at Shrewsbury’s School’s Pengwern Boat Club, is just one of the many popular events organised in support of The Severn Hospice. It was a fun day for all involved, with lots of people enjoying the festivities in beautiful surroundings but there is a more far-reaching side to the event. The charity heavily relies on fundraising to provide much-needed support to cancer patients and their families across Shropshire and Mid Wales.

This year the event raised around £50,000 for the hospice with each team doing their bit to raise as much sponsor money as possible in the run up to race day. This year Croud held bake-off events, specialty coffee mornings, fancy dress days and a raffle. We managed to raise £2,561.00 and we’re proud to be able to support the vital work that Severn Hospice does.Watching the Dragon boat festival

Once again, thank you to all who sponsored, rowed, organised and came in to support!