April Fools, a day that throughout history has allowed for the more gullible of us to be ‘fooled’ by those a bit more quick-witted! It’s a good laugh at the best and cringe-worthy at the worst but also a fantastic opportunity to get yourself noticed, specifically in the digital world. Brands of all kinds revel in the chance to demonstrate their genius and increase their awareness to consumers. Here are a few of the funniest from this year’s outcome from techies to fashion brands.
First and foremost, the Mark Zuckerberg fashion line. Wait, what!? Yep, that’s right, today H&M released a new fashion line by the renowned techy, consisting of ONLY basic blue jeans and basic grey t-shirts…as if there could be any different. Conveniently packaged in a set of 7 t-shirts, and one pair of jeans.
Second is Gmail’s little joke. They sneakily added an extra send button next to the original one. Fair enough, until users realised what this button did, which was to stop all future email threads while also sending a fantastic little minion doing a ‘mic drop’. Good one Google, good one. Although not received well by all with some using the mic-drop in important emails and getting into a bit of trouble so Gmail eventually pulled their clever little joke before the day was up.
Spending too much? Fear not for First Direct have released a wristband that literally gives you an electric shock when you walk into a tempting shop to prevent you from overspending. First Direct Bank released this gem today that incidentally also has a handy GPS system. Panic over.
Keeping with the techies love of April Fool’s, Samsung were not one to miss out. This year is no exception with the innovative ‘internet trousers fashion line’. Trousers that have features such as an electric shock stand-up alert, keep your pants on alert, and last but definitely not least a ‘wi-fly’ to alert you when your zip is undone. Not only that but it seems Samsung has a bit of a mean streak as these trousers notify your fridge to remain LOCKED when you have eaten too much!
Deliveroo and telepathy! We kid you not, Deliveroo really took users on a ride with their ingenious idea of ordering telepathically. Of course, they have been working hard alongside top neuroscientists to achieve such an aim. The only catch? Gluing a microchip to your brain.
NASA and Babies! NASA is looking for a mother and baby team to head their experiment on ‘nappy changing’ in Space for six months. This brilliant piece of humour aims to establish space travel for infants in the near future. They offer full training, and no specific requirements other than they cannot guarantee timezone consistency for nap times.
Funky Town anyone? Google Maps gives you that option today by having giving its Pegman Street View a full 1970’s twist with Pegman having a full purple suit and beard. When you open your Google Maps App, head to explore nearby and then tap on ‘Funky Town’ and you will travel through time and be treated to a performance by Disco Pegman. Let’s get groovy!
Skoda has released its very own ‘dog umbrella’ following on from its history of storing an umbrella in the first generation Skoda Superb. Modelled by a very cute pug. The device promises to deliver paws-free operation while additionally is constructed of weight saving ‘unobtainium’. This is a bit tongue in cheek considering the virtual reality theme in technology recently, without of course, the big price tag.
Google Cardboard Plastic
Google again, because clearly they love April Fools. This year they have released the unbelievable Google Cardboard Plastic. A device that promises to work with any app and demonstrate reality to the extreme. It’s even waterproof!